Our mission has been to empower Amazon sellers by leveraging our expertise and dedication. We are committed to optimizing product listings, implementing effective marketing strategies, and providing unparalleled customer support to help our clients thrive in the competitive Amazon marketplace. Through our relentless pursuit of excellence, we aim to be the trusted partner that enables our clients to achieve their highest selling potential on Amazon.
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Warehouse, Sourcing, Pack & Prep
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Committed To Longevity. Started from Humble Beginnings
From our national headquarters in Texas to our warehouses in Oregon, Smart FBA’s dedication to client excellence resonates globally. We are unwavering in our commitment to meet and exceed our clients’ Amazon FBA requirements. The accompanying image showcases our CEO personally training of backend Amazon VA teams in the Philippines, ensuring our operations are finely tuned to deliver exceptional service.
CEO
Participated in the Executive MBA Program at Texas A&M Commerce. Graduated Summa Cum Laude from Capella University with a Bachelor of Science. Provided strategic consultancy services to publicly traded companies, specializing in ecommerce, app development, strategy formulation, and advanced analytics. Previous teamwork was featured by MIT, CNBC and WFAA.
Accumulated more than 50 certifications spanning artificial intelligence, machine learning, project management, Google Analytics & Tag Manager. Spearheaded the development and optimization of over 1000 Amazon Stores prior to the formation of Smart FBA Inc.
Systems Director
General Warehouse Manager
Manages the weekday crew at all 3 warehouses, ensuring all staff are meeting weekly KPIs, as well as creating objectives for the staff to follow. Coral has been working with Smart FBA since late 2020.
Director of Finance
Accomplished business and data analyst focused on measuring profit and sales with meticulous attention to detail and dedication to customer service. Track record of success in quickly assessing clients’ store performance, and facilitating solutions that generate measurable results. Experience in diverse industries – finance, home mortgage, business management, merchandising, and inventory management.
Director of Product Sourcing
With a rich background spanning over seven years in navigating Amazon Seller Central procedures, she possesses a profound understanding of the intricacies of the Amazon ecosystem. Before Smart FBA, Hillary managed a store yielding an impressive annual gross revenue of $12 million. Having proudly served as the Operations Director at Smart FBA in 2023, and subsequently transitioning into the role of Director of Product Sourcing in June 2024, she offers invaluable expertise in Amazon operations and product procurement.
Product Specialist
A seasoned professional with experience managing Amazon Seller Central’s backend processes. Regina excels in optimizing e-commerce operations, resolving issues, and ensuring compliance with Amazon policies. Expertise in data analysis, strategic planning, and digital marketing enhances seller performance and drives business growth..
Smart FBA Business – Amazon Automation
Disclaimer: Results of other clients, stores, or marketing material may vary and should NOT be compared to yours in any way. Results are based on various factors, including capital, available inventory, brand approvals, time of year, account health, competition, etc. Smart FBA Inc. does not guarantee, promise, warranty, or forecast ANY results, outcomes, returns, or profit margins. Smart FBA and Smart Wholesale provide a service that focuses on store management and product sourcing. All business owners are responsible for their business, accounts, liabilities, and applicable taxes. This should be treated like any other business model, including the associated risks, and is not a get-rich-quick scheme. The Amazon FBA Business Model may take time to scale, and inventory is required for an Amazon FBA Store. Smart FBA and Smart Wholesale make no warranties or guarantees. Any information provided is opinion only and should not be considered investment, financial, tax, or legal advice. We are not licensed financial advisors or tax professionals. Smart FBA INC is not affiliated with Amazon or any of its affiliates
